Hochburg × Winkels Group – May 2022

We are excited to be the new design partner of Fontanis (Winkels Group).

Winkels Group

The mineral water FONTANIS (formerly Bella FONTANIS) is part of the product family of the Winkels Group from Saxonyheim in Swabia, alongside alwa and Griesbacher First Class. Due to the great success of alwa, the brand (Bella) FONTANIS increasingly faded into the background. FONTANIS, however, remains one of the most calcium-rich mineral waters in Europe. After external consultation, a fresh start was decided upon, and Hochburg was engaged as the design/branding agency.

From beauty to sport: The Bella was dropped from the name, the logo was refined, and a bright, atypical color selection for a mineral water brand was made. The focus is on a younger, health-conscious target audience who, with the “Water in Peak Form” (Hochburg’s tagline), gets a solid base of calcium, magnesium, and sulfate—whether for sports or studying. So, you can still stay beautiful with Fontanis. More on this soon.

Ready for innovation?

You’re interested in a collaboration?
Write what you need and we’ll get back to you.