Sold-out shows, TV & film appearances (including Netflix’s How To Sell Drugs Online), millions of clicks across all platforms, and half a million fans on Instagram alone – Serdar Karibik, from the Stuttgart region, is currently one of Germany’s most visible comedians. We like artists with edge. And Serdar’s got it.
Through our connection to Karo Kauer, he came to us with a request for a small website. But when someone with this kind of stage presence walks into Hochburg, it’s never going to be a small thing. So instead of just a website, we created a clear, strategic, and visually powerful brand identity.
Loud, charming, with attitude.
A bold pink hits Serdar’s personality right on the mark: eye-catching, fearless, yet approachable.
An iconic line drawing of his face becomes a striking visual signature – instantly recognizable across every medium, from shirts to posters to LED walls. The wordmark? Bold, direct, and full of energy – just like his comedy. The headline typeface runs through Serdar’s world with speed and clarity: no frills, no detours.
