Mica Branding  —  2019

The Mica – formerly Aer Club – gets its own coat of paint. Raw, with rough edges. Analog and digital.

Branding

Laid-back urban lifestyle meets digital zeitgeist. The result: industrial interior design with a massive LED wall. A mix of old and new. Cool and casual. Unique and crafted with attention to detail. Just as distinctive: the branding. Bold typography. Raw street photography. Capturing every facet of Mica — and always authentic. Not just on the dance floor.

Mica Branding  —  2019

Mica vibes, all day long. Social media design — down to the last detail.

Mica vibes, all day long. What Mica shows is what Mica stands for. Social media design — down to the last detail. Mica is Stuttgart’s dance floor. Instagram is Mica’s. How does it work? Easy. And fast. With type, image, and video. For plenty of content. For plenty of nightlife. For plenty of Mica.

Social Media

Mica Digital  —  2019

Recurring elements and consistent typography. Flexible and adaptable. For raw and honest content.

DIGITAL